The Marketing Challenge
The world of marketing has complete changed over the past decades. 20 years ago, predominantly all marketing activities took place offline and getting your content out to your partners took a while. Nowadays, because online has become a major part of your strategy, things have shifted and getting your content (updated) in real-time has become a requirement for successs.
When we are talking with our partners about the toolkit, we always hear the Webroot content is always up-to-date and current. They know they are downloading current assets to send to their customers.