The Sales Challenge
Converting leads into customers has always been the sales challenge. But with the continuous growth of online, selling online and successfully converting leads has become even a bigger challenge since there's so much more competition and distractions. Selling with and through partners is even challenging and having the right tools determines the difference between success and failure.
Channels are increasingly not just the one creating demand but creating business and sales. The functionality that TIE Kinetix has developed through FLOW means that they can actually close the deal, they can actually do the e-commerce piece as well. That’s unique.