Vendor

The Vendor Challenge

As a vendor you are facing some challenges in controlling your brand, generating demand and selling through your indirect channel. Building and managing a brand through an indirect channel is challenging in one market, let alone across multiple markets, countries and partner types. You want to maximize demand and sales while minimizing cost and manual work.

But your partners often have limited time, skills and resources to represent all the brands. And the more tools and programs you give them, the harder it is for them to adopt and actively use these tools and programs. And that includes the fulfillment through your partners to the end user to make sure you have happy and returning customers. Purchase orders, order confirmations and invoices are just of few of the documents that need to flow through the supply chain. But unfortunately, there is still a lot of costly manual work and errors involved in these processes.

What if you could facilitate the complete buyers journey with a seamless end-user experience across your partner channels?

A great benefit as well, is that the trial sign-ups through the showcase on our partner’s websites will be assigned to our partners automatically! Partners love it! And we do too!

Darren Niller
Senior Director, Worldwide Channel and Alliance Marketing
Webroot
Webroot

The Solution

FLOW offers you an end-to-end partner automation solution. It provides you with the right tools to guide your team to success and keep the business going while controlling your brand and expanding your business with new offerings, across new partner channels, new markets and at the same time securing your existing business and brand.

FLOW brings you the right tools to manage all your indirect activities throughout the entire supply chain. Automated, eliminating the need for more time, skills and resources for you and your partners. And eliminating costly manual work and errors.

With this unique approach of fully automated tools and processes to control your brand, drive demand, execute marketing campaigns and close the sales loop through your channel partners, FLOW ensures the highest adoption rates with your partners.

Brand Control & Demand Generation
Brand control and delivering a consistent end user experience across you partner network is essential in todays business. Generating traffic and demand with marketing activities is day-to-day practice to market your products and/or services. Marketing tactics like email campaigns, social media, promotions, events and google campaigns help drive traffic and demand to your partners.
 
FLOW helps to centralize and simplify delivery of a consistent message, traffic and leads across your partner community: 
 
  • Control the brand experience & messaging across all channels
  • Automate driving traffic for all channels within one solution
  • Measure & optimize your activities across all channel partners from one integrated platform
Lead & Sales Conversion
It isn't easy for your partners to convert the leads you deliver to them into sales. It is important to deliver the right lead to the right person at the right time. Determining which leads should not be distributed is just as important as determining what leads should be distributed. And your partners need the easy to use tools to manage and convert leads into sales.
 
FLOW enables you to control the complete lead & sales conversion process, online and offline:
 
  • Automatically distribute the right lead to the right person at the right time
  • Capture, qualify, rank and distribute leads in real-time from one, centralized location across your sales channels
  • Empower your partners to convert online and offline sales.
  • Real-time analytics & reporting of your complete lead conversion process
Supply Chain Integration
Exchanging documents, data, content and information with your trading partners can be very time consuming. Manual and paper-based processes are error prone and can be very costly for businesses to deal with when dealing with a extensive partner network.
 
FLOW gives you the solutions to automate this process, makes your business more efficient, reduces errors and increases velocity to keep your business and the FLOW going. 
 
  • Automate processes for data, content and document exchange to free up time to focus on core business activities 
  • Increase velocity and enable your partner network to exchange error-free orders with your business
Analytics & Optimization
Insight into data is essential in running a business and understand the success of your partners, your processes and your programs. Without data and reporting, it's almost impossible to steer and work towards the future. Reporting on all elements of the business helps you to optimize your business while not having to involve yourself in the day-to-day.
 
FLOW gives you a complete insight across all processes in the channel and supply chain. And the tools to improve and optimize.
 
  • Optimize business processes based on business intelligence and real-time statistics
  • Get complete insight & analyze all the business data to maximize results and performance
  • You are equipped to make the right decisions since you have access to all data in one, central location 
System Integration
The integration of systems to exchange data, content, documents and information can be challenging. Automation and integration can help and deliver value to contribute to more revenue and lower cost. Optimized business processes no longer depend on manual processing and enable a seamless experience. Additionally, automated processes tend to be less error prone.
 
FLOW enables:
 
  • Automated processes to reduce manual paper processing and minimize processing time
  • Integrate all existing internal and external systems for a seamless flow of data, content, documents and information
  • Accomplish effective business processes with resources focussed on the core business

Let Our Customers Tell You Their Story

Resources for Vendors

Download BrochureFLOW Partner Automation by TIE Kinetix

FLOW Partner Automation by TIE KinetixDownload Brochure

FLOW Partner Automation by TIE Kinetix

Download Brochure

Download Thought Leadership ArticleFour Steps for Improving ROI in the Channel

Download Thought Leadership Article

Four Steps for Improving ROI in the Channel

Download Thought Leadership Article

Watch VideoWebroot Reference Video

WebrootWatch Video

Webroot Reference Video

Watch Video

See What FLOW Can Do for You

Request Demo

It’s time. You need to see this.

No matter if you’re just browsing, or already have your short list of prospective vendors, it’s time to talk. Many businesses we talk with all agree. We provide a unique perspective that needs to be taken into consideration before making a final decision. We promise – no hard selling – just a comfortable conversation about reaching your goals.

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